Our formula is simple: define the goal, then provide a complete solution.

Here are the major steps we take when working we our clients on a mobile strategy:

DEFINE

Understanding what you are looking to gain from going mobile seems intuitive, but so many businesses find this questions difficult to answer. Identifying business problems and how mobile can provide a resolution is the first step in defining a complete mobile strategy and should be an integral part of entering the mobile arena.

We work with our clients to understand their business challenges and create a comprehensive solution.

Through a deep analysis of their objectives and goals along with insights from stakeholders, we define a robust mobile strategy.

Following are some of the key elements to defining a mobile strategy:

• Strategic Roadmap Development
• Business analysis
• Return-on-Investment (ROI) analysis
• Persona development and user experience design

develop

E-axis has an industry-leading technology team composed of software architects, engineers and quality assurance specialists that help build and test the most intricate user experiences and designs.

We provide development for the following mobile technologies and platforms:

Apple’s iOS: iPhone, iPad, iPod and Google’s Android Smartphones and Tablets.

We are also technically versed to support development efforts on server-side technologies, content management systems (CMS), e-commerce platforms, and other technologies required by the overall mobile initiative.

launch

We can’t over-emphasize the importance of a launch campaign enough and unfortunately this is an area that is often overlooked or dismissed. We have developed a process where we help our clients identify marketing launch opportunities, align their mobile initiatives with existing plans and ensure that social media is being used to its fullest potential.