Cross Platform

The ability to engage audiences with a single property across multiple platforms has created a powerful opportunity for content creators and broadcasters to solidify their place in the hearts and minds of consumers. We specialize in creating result-oriented cross platform experiences through Creative Services like:

  • Strategic Planning - a successful cross-platform initiative hinges on having a smart plan that makes sense for your particular project
  • Idea Generation - we have perfect the art of finding the best concept for each project, using the right combination of media platforms to achieve maximum impact
  • Broadcaster Relations - positive broadcaster involvement is essential, and we strive to maintain good relationships with all the major broadcasters to help you build the support you need for your cross platform project
  • Partnerships - by definition, cross platform projects involve several aspects across multiple media; to give you one-stop service for whatever you might need, we work with reputable partners to provide a complete array of technical and other services outside our core strengths in interactive media
  • Funding Proposals - there are several new media funding opportunities in Canada; we can help you prepare a winning proposal to help finance your cross platform project

Once your idea is locked, you can allow our skilled Production Services team to implement every aspect across all media:

  • Content Creation - your cross-platform project will involve a varied assortment of media, and we can help create the content for any one of them, including websites, games, video, print, and more
  • iPhone Applications - the new generation of smart phones offer unparalleled ability to engage audiences through interactive media features, with the iPhone leading the pack in features and audience reach
  • Content Deployment - launching a diverse array of content assets across several media requires clockwork precision and attention to detail, two attributes that we take pride in demonstrating for all our clients and partners
At CBC, we are very careful when it comes to selecting partners and vendors for our children's zone. E-axis delivered a terrific creative proposal, and then produced our content ahead of schedule. It's not often that you can find a shop that can manage to deliver both at the same time. We would not hesitate to work with E-axis again.
Ted Brunt
Chief, Online Producer Children & Youth, CBC